Sophisticated
thoughtful
unique
refined
playful

Based in Brooklyn, NY, Claudia Giselle Design is a full-service design agency serving the tristate area.

The brand color palette is equally playful and refined. It includes warm neutrals with a pop of lipstick red for drama and a calming blue to add balance. Instead of using the typical black and white, we opted for a warmer cream and dark brown. 

Claudia's logo was designed to convey the two side of her - Claudia, which she referred to as the put together, serious side of her, and Giselle, the playful and spontaneous side of her.nWith some simple changes to typography, we were able to create significant symbolism in her logo. The midline of the typography in Claudia has been raised to represent the “buttoned up” part of her, while the midline is lowered in Giselle to represent the laid back side.

Claudia's branding package included a custom brand suite and bespoke Showit website design - leading to a cohesive and comprehensive brand experience that makes her business come to life.

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