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At Katie & Co. Design, I've served a variety of clients from different backgrounds, industries, and aesthetics. Check out my Portfolio to see a collection of my past work.
I'm an open book! Here's all my resources and favorite tools for business success. And some personal favorites too!
Business know-how, branding tips, web design best practices, with a sprinkle of real life. Head to The Journal to read all about it!
...your Type-A creative (a rare breed) with a passion for business strategy, problem solving, and beautiful things. My mission is to help you stand out from the crowd with a brand experience that has your dream client eager and excited to work with you. No more feeling embarrassed to send potential clients to your website - once we’re finished, you’ll be sharing that baby like it’s a peloton giveaway.
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One of the frequent questions I’m asked as a website designer is “Why ShowIt?”. If you’ve been around for a while, you know that ShowIt is my absolute FAVORITE tool for web design – in my opinion, it’s the best website platform out there for service based businesses. If you’re an interior designer, a wedding planner, a coach, a lawyer, or offer any other type of service, READ ON.
I’m no newbie to the web design industry. I’ve used a variety of website building tools such as Sqaurespace, WordPress, Shopify, Wix, and more. I’ll be honest when I say that they all bring something great to the table. However, after helping over 60 businesses launch their websites, there are 7 reasons why ShowIt is the platform I turn to again and again to create beautiful, powerful, revenue-generating websites for service based businesses.
Let’s be honest, beauty sells! It just does! The top reason I love ShowIt is the creative freedom it offers. Unlike other website platforms that offer DIY drag-and-drop builders, ShowIt gives you freedom to create without borders. Let me put it this way – with most other website builders such as Squarespace or Wix, they have a pre-built grid for you to design on. Everything goes in a special box and the boxes can’t mix or overlap. With ShowIt, you have complete freedom to design. Think of it as being able to paint freely on a canva, rather than a paint-by-numbers kit. It’s true that paint by numbers may be easier to use, but let’s get real – that’s not the kind of art that will have your customers swooning and thinking “I NEED this right now!”
With ShowIt, you can build a completely new, never before seen, interactive masterpiece. No cookie cutter websites here!
As discussed above, lots of website platforms have pre-built grids for you to design on. They’ll have you design the desktop version of your website and then they’ll make their best guess as to how that should translate onto mobile. Well, they don’t always get it right, especially with images. Oftentimes, your photo with get zoomed or cropped in weird way or the text will look funky.
We’re now in a “mobile-first” society. 50% of people view a website for the first time on a mobile device. This number goes WAY up if you’re actively promoting your website on instagram. With a number that high, you can’t afford to have a less-than-stellar mobile website. Especially now that Google prioritizes mobile-friendly websites.
This is why ShowIt is such a game-changer. In ShowIt, you’re able to completely customize your mobile website, making sure that it compliments your desktop website, while keeping everything mobile friendly. When I design for my clients, I make sure that the mobile side of the website is easy to navigate, easy to read, and easy to buy from. Being able to convert on mobile is a huge asset in any business.
A huge reason why I love using ShowIt is their partnership with WordPress. It’s no secret that WordPress dominates the SEO game. With ShowIt, I’m able to build a stunning, interactive website along with a powerful, beautiful WordPress blog, all housed under the same domain.
Can I get a BOOYAH?!
Simply design your blog along with the rest of your website design and ShowIt will push the design onto your blog. Design on ShowIt, write your blog posts in WordPress. Boom. Pure magic, honestly. And I’m here for it.
It doesn’t matter who you are or how smart you are – there is NOTHING more frustrating than having something break and have no idea how to fix it or where to go for help. I’ve been stuck FAR too many times on other platforms, not knowing what went wrong, how to fix it, or even which way is up. Or what’s worse, I’ll get sent to a robot, who will send me to someone in another country that can’t understand me (bless them), and then I’ll get told to wait 3 business days for someone to contact me. NO THANK YOU.
When you’re a Showiteer, you have access to the REAL, LIVE, customer service team – most of which is located here in Phoenix, Arizona (we’re basically neighbors!). Whenever you have a question or an issue, simply send them a note in the chat and they’ll be back with an answer in a few hours. Sometimes they’ll even be able to fix the issue for you!
And.. they always send really nice, funny GIFs. Which obviously takes the customer service to a whole new level.
SEO (search engine optimization) is becoming increasingly important for your business. And honestly, it’s a black hole of information and strategy. It can be daunting to keep up with, and even harder to start. (Wondering why SEO is important? Check this post.)
With ShowIt, your basic SEO tools are built it and easy to use. On each page, there’s a designated spot to drop your page title, meta description, meta keywords, and your share image. This way, your website will be easier for your customers to find online.
Still too intimidating? No worries, I can help!
Another reason why I love introducing ShowIt to my clients is showing them the +Site feature. A +Site is a subdomain under your main website. My customers have used this feature for sales pages, specific programs, landing pages, etc. This way, you’re able to create new websites and keep them all organized in one place. The best part? As a Showiteer, you get UNLIMITED +Sites! This feature is huge for anyone seeking to expand their revenue streams – I use it in my own business and love it!
The most important reason why I love to use ShowIt is the ability to create a website that completely matches the brand and personality of my clients. ShowIt’s creative freedom allows you to create a design that is unprecedented and completely customized to you. As cheesy and cliche as it may seem, I truly believe that your biggest business asset is YOU. No one can do what you do, the way that you do it. Each time I work with a client, I’m amazed how different and unique their business and story is. THAT is how you can stand out from the crowd in an online sea of businesses. Using ShowIt allows me to create a custom experience for your clients – something they can’t see anywhere else!
Are you ready to make the jump to ShowIt? Head over to their website to sign up! I’ve absolutely LOVED using ShowIt for my business and I know you will too!
Have questions? Shoot me an email!
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